The automotive markets for electronics is growing rapidly as the demand for comfort, safety and reduced fuel consumption increases. All of these new functions require local intelligence and control, which can be optimized by the use of small, powerful microcontrollers. Taking advantage of its unsurpassed experience in embedded Flash memory microcontrollers, with a large number of AVR® devices developed for industrial or commercial applications, Atmel® brings innovative solutions, whether for sensor or actuator control or more-sophisticated networking applications.

These microcontrollers are fully-engineered to fulfill OEMs’ quality requirements, and low failure rate.